updated 07 September 2018

DATA is a decentralized platform that brings trust to the digital advertising market using AI and blockchain

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Status: ended
Public sale: 21 Dec`17-21 Jan`18
Cap: No info
Goal: No info
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About ICO

The digital advertising market is known to suffer from extremely high fraud factor, and it is infiltrated by middlemen. In fact, the industry suffers over 16 billion dollars in losses to bot traffic annually, while users are exposed to non-relevant and distracting ads, which forced 600 million ad-viewers to install ad-blocking software.

DATA is creating an ecosystem that will solve these problems using blockchain and AI, enabling to deliver highly targeted ads and monetize ad viewing, improving the experience for advertisers, publishers, and consumers alike.