Reward systems tokenization provides additional incentives for participation in peer-to-peer advertising, thus, becoming one of the fundamental enhancement drivers for campaigns. B2AND is a result-oriented cloud-based online platform which provides easy-to-use and scalable services through viral marketing via marketing campaigns in an innovative and extremely effective way.
One of the most significant advantages of B2AND platform is the freedom for advertisers to create and launch their campaigns anytime they see fit, establish rewards with the B2AND token, without integration or development requirements and run these campaigns independently or along with their other marketing channels, e.g. such as Facebook, Twitter, etc.
Besides the reward role of B2AND token, they are also used as payment for B2AND campaigns. The purposes of this whitepaper is to elaborate the B2AND platform fundamental concept and new ecosystem creation, as well as further development in terms of the new technological approach mentioned above.