Affiliate marketing is a $10 bln online advertising industry, centralised by the power of affiliate networks. Networks unite businesses with traffic owners on a centralised platform, process all financial data on their servers and may act unfairly. Despite of huge interest to crypto, there is still an enormous gap between existing success and mass adoption. Industry need new non-institutional traffic and professional affiliates from contiguous fiat verticals can fill this gap when they can see the benefits of blockchain and crypto for their business.
- Affiliate networks can hide affiliate rewards from traffic owners on their platforms
- Middle man commissions are intransparent and can reach 35 which decreases ads ROI
- Affiliate industry lacks trust and cooperation due to shady conditions
- Crypto needs more more traffic to gain mass adoption